Corporate, Product and Service Awareness Package

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Corporate, Product and Service Awareness Package

Utilizing all possible PR tools at our disposal, we greatly increase public awareness of your company, its products and services. When a potential customer or client reads an article, review or social network comment that did not originate with your company, it acts as a third-party endorsement. PR activities drive the public to find out more about your product or service. Your marketing communications then pay off, greatly  assisted by the third-party viewpoints that public relations activities provide. Investment in public relations also...

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Concept Awareness Package

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Concept Awareness Package

This is complete service to help your company gain public mindshare with regard to key issues that your company, products or services resolve. It often happens that a consumer, prospect or potential client has come across a particular issue or problem in the media, and is brought to realize that a particular product or service will solve this issue. It is a specific public relations function to illuminate such issues–paving the way for further PR and advertising efforts for the solutions to them. For many years Toumayan Group has...

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Social Media Package

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Social Media Package

Social media—in which a majority of the public are engaged on a daily basis—allows many types of interactions with prospects, customers and clients. News, contests, announcements and many other items can be instantly and continuously presented to a ready following. Today, much of the public is active daily in one or another form of social media. Rather than being a one-way advertising stream, social media allows you to engage in live communication with your clients, customers and prospects. We fully utilize these lucrative avenues to help...

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Media Monitoring Service

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Media Monitoring Service

This service consists of a detailed analysis of your current media presence, followed by monthly reports for the duration of the service. A crucial element in your public relations strategy is an ongoing analysis of your media presence. Without it, a PR program cannot hope to succeed. Our Media Monitoring Service consists of a comprehensive report including date, publication, article urls (where applicable), demographic reach, and charts. An initial report shows your current media presence; monthly reports detail media presence for subsequent...

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Competitive Media Monitoring Service

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Competitive Media Monitoring Service

Competitive Media Monitoring is an analysis of where your media efforts stand in relation to your competition. As the saying goes, “Keep your friends close, and your enemies closer.” It is wise to know what kind of coverage your competition is achieving, as well as being informed of what they are saying. Our Competitive Media Monitoring Service consists of an extensive report including publication, url of each article, full article text, circulation, tone of the article, demographic reach, and charts. An initial report details your...

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Customized PR Package

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Customized PR Package

Any of our many services can be combined into a customized PR package, specifically tailored to the needs of your company. While you may be selling products or services commonly available, your company is unique in its position, composition, and operation. Toumayan Group will work with you to create a package specifically suited to your exact requirements, from elements below and more if needed: a) Search Engine Optimized Articles and Releases The purpose of these articles/releases is increase your search engine rankings and visibility. b)...

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Press Event and Trade Show Representation Services

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Press Event and Trade Show Representation Services

Allow us to be your PR representative at press events and trade shows. Press events and trade shows present unique opportunity for live interfacing with the media. As part of this service, a fully qualified Toumayan Group representative will completely understand your strategy for the event, schedule meetings with and briefings to media, and attend the event for you as your official media representative. Please contact us for pricing for your Press Event and Trade Show...

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Press Tour Service

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Press Tour Service

We will target your key media and do a regional or nationwide tour to meet with them. There is often no substitute for face-to-face meetings with the media. As part of this service, we will assist you in working out a press tour campaign, primary message, locations, budget and length of the tour. We will then act as your official media representative for the tour, participating in all media meetings and events. Please contact us to arrange your Press Tour...

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