Corporate, Product and Service Awareness Package

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Corporate, Product and Service Awareness Package

Utilizing all possible PR tools at our disposal, we greatly increase public awareness of your company, its products and services. When a potential customer or client reads an article, review or social network comment that did not originate with your company, it acts as a third-party endorsement. PR activities drive the public to find out more about your product or service. Your marketing communications then pay off, greatly  assisted by the third-party viewpoints that public relations activities provide. Investment in public relations also carries your messages to a much broader audience...

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Concept Awareness Package

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Concept Awareness Package

This is complete service to help your company gain public mindshare with regard to key issues that your company, products or services resolve. It often happens that a consumer, prospect or potential client has come across a particular issue or problem in the media, and is brought to realize that a particular product or service will solve this issue. It is a specific public relations function to illuminate such issues–paving the way for further PR and advertising efforts for the solutions to them. For many years Toumayan Group has specialized in this type of PR, and can now provide it to...

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Social Media Package

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Social Media Package

Social media—in which a majority of the public are engaged on a daily basis—allows many types of interactions with prospects, customers and clients. News, contests, announcements and many other items can be instantly and continuously presented to a ready following. Today, much of the public is active daily in one or another form of social media. Rather than being a one-way advertising stream, social media allows you to engage in live communication with your clients, customers and prospects. We fully utilize these lucrative avenues to help you create online communities, and through them...

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Media Monitoring Service

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Media Monitoring Service

This service consists of a detailed analysis of your current media presence, followed by monthly reports for the duration of the service. A crucial element in your public relations strategy is an ongoing analysis of your media presence. Without it, a PR program cannot hope to succeed. Our Media Monitoring Service consists of a comprehensive report including date, publication, article urls (where applicable), demographic reach, and charts. An initial report shows your current media presence; monthly reports detail media presence for subsequent months. Please contact us for pricing on your...

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Competitive Media Monitoring Service

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Competitive Media Monitoring Service

Competitive Media Monitoring is an analysis of where your media efforts stand in relation to your competition. As the saying goes, “Keep your friends close, and your enemies closer.” It is wise to know what kind of coverage your competition is achieving, as well as being informed of what they are saying. Our Competitive Media Monitoring Service consists of an extensive report including publication, url of each article, full article text, circulation, tone of the article, demographic reach, and charts. An initial report details your competitors’ current media presence; monthly...

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Customized PR Package

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Customized PR Package

Any of our many services can be combined into a customized PR package, specifically tailored to the needs of your company. While you may be selling products or services commonly available, your company is unique in its position, composition, and operation. Toumayan Group will work with you to create a package specifically suited to your exact requirements, from elements below and more if needed: a) Search Engine Optimized Articles and Releases The purpose of these articles/releases is increase your search engine rankings and visibility. b) News Releases A news release is a written...

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